Fly Fishing Begins Here.
High-Quality Gear You Can Count On.

Jackson Hole Fly Company grew from decades of fly-tying legacy rooted in Jackson Cardinal Flies (est. 1978) and has evolved into a full-spectrum fly fishing brand. Their mission: make dependable, high-quality fly gear—flies, rods, reels, accessories—accessible and fair-valued for anglers of every skill level.

Their Yellowstone fly rods, built with IM8 graphite and premium components, are engineered for sensitivity, strength, and versatility—available in four-piece configurations from 3-weight to 12-weight, lengths spanning from 7′ to 9′. Meanwhile, Jackson Cardinal hand-tied flies bring wide variety and proven patterns, ensuring you’ve got the bug types you need for the moment.

If you want gear made with both purpose and heritage, this collection delivers: rods built under the Tetons, flies tied with care, and accessories designed with guide-level insight. Jackson Hole Fly Company merges value, craftsmanship, and a love for the water.